Image Sales and Licensing Use
The National Collection of Aerial Photography (NCAP) manages, preserves, digitises and provides access to its holdings without central public funding. Instead, these crucial efforts are maintained solely through revenue generated from project partnerships, image sales, licensing fees and subscriptions. This means that NCAP's operations are sustained by the direct support and contributions of its users. Such an operating model guarantees the ongoing preservation and accessibility of aerial photography collections for future generations.
How it Works
When acquiring an image through the Air Photo Finder or Scan on Demand service, you will be required to pay a standard image supply fee and specify the type of licence required for its use. The appropriate licence type depends on factors such as the intended use, location and duration of use.
The NCAP sales team will assist you in determining the most suitable licence for your needs and your licensing document will outline these requirements. It is important that you keep this document on file as long as you hold a digital copy of the related photograph(s).
Should your image usage evolve over time, such as transitioning from personal study or research (which is a free licence) to inclusion in an exhibition, simply contact the NCAP Sales Team. They will guide you through the process of purchasing a new licence tailored to your updated requirements.
Personal Use, reports and public talks
The most common uses for historic aerial images include personal interest, private research, inclusion in reports or legal documentation and as visual aids for public talks or presentations. These images may be utilised for one-off events or for talks repeated over an extended period, providing valuable historical context and visual support for the audience.
| EX VAT | INC VAT | |
|---|---|---|
| Personal use | £0.00 | £0.00 |
| Reports | £15.00 | £17.00 |
| Public talk - single use | £20.00 | £24.00 |
| Public talk - 5 year use | £45.00 | £54.00 |
Print publications
Photographs of historical events or geographical areas from the NCAP Collection play different roles in print publications like leaflets, academic journals, magazines and books. They can illustrate ideas, enhance stories or make for unique and engaging cover designs. These publications can be distributed in one country or globally, reaching readers worldwide in one or more languages.
| Leaflet or booklet | EX VAT | INC VAT |
|---|---|---|
| One country | £5.50 | £6.60 |
| Global, one language | £11.00 | £13.20 |
| Global, multiple languages | £16.50 | £19.80 |
| Academic journal, magazine or dissertation | EX VAT | INC VAT |
|---|---|---|
| One country | £20.00 | £24.00 |
| Global, one language | £30.00 | £36.00 |
| Global, multiple languages | £60.00 | £72.00 |
| Publication or book - inside | EX VAT | INC VAT |
|---|---|---|
| One country | £55.00 | £66.00 |
| Global, one language | £110.00 | £132.00 |
| Global, multiple languages | £165.00 | £198.00 |
| Publication or book - cover image | EX VAT | INC VAT |
|---|---|---|
| One country | £110.00 | £132.00 |
| Global, one language | £220.00 | £264.00 |
| Global, multiple languages | £330.00 | £396.00 |
Broadcast transmission
Aerial photographs can be used in different ways on TV and online. They are used in news broadcasts to illustrate current or historical events and in streaming services for entertainment or educational videos. How long these images are used for can vary. Shorter licences are offered for up to 5 years, while longer licences might last 10 years. In rare cases, most commonly for feature films or series, images can be licensed in perpetuity. However, this is only offered for the original cut of the production.
| News broadcast or streaming | EX VAT | INC VAT |
|---|---|---|
| 5 year term | £209.00 | £250.80 |
| 10 year term | £429.00 | £514.80 |
| Non-commercial digital media: website or social media | EX VAT | INC VAT |
|---|---|---|
| 5 year term | £11.00 | £13.20 |
| 10 year term | £22.00 | £26.40 |
| Commercial digital media: television, film, streaming, YouTube | EX VAT | INC VAT |
|---|---|---|
| 5 year term | £209.00 | £250.80 |
| 10 year term | £429.00 | £514.80 |
| Perpetuity – original cut only | £750.00 | £900.00 |
Exhibitions
Some exhibitions may be curated to remain permanently in one place, while others are temporary or travel to different locations. Some charge entry fees, while others are free to visit. When it comes to images in exhibitions, they can either be used just for display within the exhibition space, or they can be bought for use across different media platforms beyond the exhibition itself, for example in books, adverts or online.
| Unpaid entry | EX VAT | INC VAT |
|---|---|---|
| Single venue, display only, up to 2 year | £20.00 | £24.00 |
| Single venue, display only, more than 2 years | £40.00 | £48.00 |
| Single venue, all media buyout | £190.00 | £228.00 |
| Multiple venues, display only | £60.00 | £72.00 |
| Multiple venues, all media buy out | £300.00 | £360.00 |
| Paid entry | EX VAT | INC VAT |
|---|---|---|
| Single venue, display only, up to 2 years | £70.00 | £84.00 |
| Single venue, display only, more than 2 years | £140.00 | £168.00 |
| Multiple venues, display only | £180.00 | £216.00 |
| Single or multiple venues, all media buy out | £300.00 | £360.00 |
These prices are valid from 1 April 2019.
Related reading
IN THIS SECTION
Scan on Demand Services
Order images from the NCAP Collection which have not yet been digitised and made available on the Air Photo Finder.
Subject Specialist Consultancy
NCAP employs specialists in imagery analysis, data management, and collections care. Specialist support consultancy is offered in a variety of areas.
Research Copies
For images that are not yet digitised, purchases can be made with confidence by requesting a lower-resolution copy of an image before you place a Scan on Demand order.
Paid Image Searches
If you are not familiar with navigating non-digitised collections or if you are short on time, NCAP provides a convenient solution.
Search Room
Request to make an appointment in the NCAP Search Room to access and consult catalogued aerial imagery.